The video game industry luminary known as Jade Raymond left Ubisoft in October 2014, after she had spent 10 years with the company. She was the producer of Assassin’s Creed and the executive producer of Assassin’s Creed 2, Watch Dogs and Tom Clancy’s Splinter Cell Blacklist. She opened Ubisoft Toronto in 2009, serving as its managing director.
Now, Raymond has announced that she has joined EA Montreal to open a new studio: Motive Studios. Three keywords concerning the creation of Motive is: “Motive, Means, and Opportunity.”
I love making games. I got my first job in the industry 20 years ago and am just as excited by the potential of games as I was on my very first day. There is no recipe for what a game should be and the only limit is the team’s imagination. The endless possibilities, the talented people I get to work with and the passion that gamers add to make each game their own is what motivates me. Everyone in this industry has a motive, an idea they want to bring to life, a new idea they’d like to see in a game. It’s what’s so great about this industry. And it’s what I want to get back to.
I love change and challenge, and the time is right to try something entirely new.
I’m happy to announce that I’m joining Electronic Arts and opening Motive, a new development studio in my home town of Montreal, Canada.
Underlining the point of innovation and creativity, Motive Studios will be working closely with BioWare Montreal, who are currently developing Mass Effect: Andromeda. Jade also mentions that, having played the recent Battlefield and Dragon Age games, she is eager to see what her studio will be able to create with EA’s Frostbite engine.
The first project that Motive will be involved with will be Amy Hennig’s upcoming Star Wars game and, as such, Jade Raymond will also oversee Visceral Games located in California.
Source: Motive Studios